国际展会营销服务
针对大多数参展企业的实际需求,我们提供简洁高效的展会营销服务,助力企业在展会期间提升品牌曝光并快速连接潜在客户。具体服务包括:
1. 参展信息宣传
- 多渠道推广:通过企业官网、社交媒体、电子邮件等方式,广泛宣传公司参展信息,增加品牌在目标受众中的曝光度。
- 重点内容发布:精心策划展会亮点、参展产品和公司动态,让客户提前了解企业优势并激发兴趣。
2. 电话邀约与预约
- 业务介绍及客户邀约:由专业客服团队通过电话联系潜在客户,简明介绍企业业务并传达参展邀请。
- 展会预约:根据客户需求,提前安排展会期间的会面、演示或洽谈,确保与目标客户的高效对接。
3. 展后跟进
- 客户信息整理与分类:展会结束后,整理并分类客户信息,为后续销售跟进提供数据支持。
- 后续联系:通过电话、邮件等方式持续跟进有意向的客户,了解需求、推动合作并建立长期关系。
此服务帮助企业以高效方式达成展会目标,确保展会宣传和客户沟通紧密相连,为客户开拓商机奠定基础。
TELEMARKETING
elemarketing services vary widely and can be customized to meet specific business goals. Here’s a breakdown of common types of telemarketing services:
Outbound Telemarketing
- Cold Calling: Initiating contact with potential customers who may not be aware of the company.
- Warm Calling: Following up on leads who have previously shown interest in the product or service.
- Cross-Selling/Up-Selling: Offering additional products or upgrades to existing customers.
- Appointment Setting: Scheduling meetings between prospects and sales representatives.
- Lead Generation: Identifying and qualifying potential customers for future sales.
Inbound Telemarketing
- Customer Service: Handling inbound queries, complaints, and service issues.
- Order Processing: Managing incoming calls to take orders for products or services.
- Help Desk/Tech Support: Providing assistance with technical issues and troubleshooting.
- Payment Collection: Collecting payments and managing billing inquiries.
- Product/Service Information: Providing information to customers who call to learn about offerings.
Automated Telemarketing
- Interactive Voice Response (IVR): Using automated responses to guide customers through options.
- Robo-Calling: Using automated calls to deliver a pre-recorded message (often used for alerts or updates).
- SMS/Email Notifications: Sending follow-up messages to customers based on prior interaction.
B2B (Business-to-Business) Telemarketing
- Account Management: Building relationships with other businesses for potential partnerships.
- Market Research: Conducting surveys or gathering feedback from other businesses.
- Sales Pitching: Directly selling products or services to business clients.
- Event Promotion: Promoting industry events, webinars, or seminars.
Market Research and Surveys
- Customer Satisfaction Surveys: Collecting customer feedback on their experiences.
- Market Insight Surveys: Gathering insights about trends, preferences, and competitive positioning.
- Product Feedback: Collecting customer opinions on specific products or new launches.
- Polling and Public Opinion: Collecting data on various topics for research purposes.
Sales and Revenue Generation
- Direct Sales: Selling products or services directly over the phone.
- Renewals and Subscriptions: Encouraging customers to renew subscriptions or memberships.
- Sales Follow-Up: Following up on potential sales leads for conversion.
These services are often outsourced to specialized telemarketing firms that provide trained agents, customized scripts, and analytics to optimize outcomes.